The importance of website headlines
with No Comments

‘Welcome’ is not an effective headline for a website. Like in a newspaper, headlines are what makes you decide if you want to read on or not. Yellow MD David Roberts explains the importance of a good website headline. https://www.youtube.com/watch?v=99VtrFxXLyw

The website conversion checklist
with No Comments

In this seminar, Yellow Marketing Programme MD David Roberts explains a checklist that helps you guarantee better results from your website. If you are spending money sending traffic to your website and not getting leads, it is the websites fault … Read More

How often should you contact people on your database?
with No Comments

Watch a section of a recent  online Q&A with Yellow MD David Roberts who explains how often you should be contacting people on your database. Most business are always trying to bring in new clients while neglecting the list of … Read More

How video can improve your website performance
with No Comments

Shaun Bishop is one of the UK’s best video producers and has produced over 1000 videos for clients such as Aldi, Argos, Jaguar and Unilever. In this video he explains how to use video on your website to improve results … Read More

Out of the box marketing that everyone can do
with No Comments

Yellow recently had a online Q&A wit business owners to answer a variety of marketing questions. David Roberts of Yellow explains a type of ‘out of the box’ marketing that most businesses can use to get data and leads quickly. … Read More

How email marketing is evolving
with No Comments

As open rates are dropping (mainly due to inbox filters being a bit more strict and putting more emails in the junk) we can also use email to help the rest of our campaigns by using it as a tool … Read More

How much time do I have to spend on marketing to be successful?
with No Comments

Yellow Marketing Programme recently had a online Q&A with business owners to answer a variety of questions. Watch a section where Yellow MD David Roberts explains how much time you have to dedicate to marketing to be successful. https://www.youtube.com/watch?v=0sgauqe6FOE

Finding the right audience on Twitter
with No Comments

You can have millions of followers on Twitter but if none of them are your target audience and would never by from you then that following is useless! In this video, Yellow Marketing Programme MD David Roberts explains how to … Read More

Social media – Posting the right content
with No Comments

Yellow Managing Director David Roberts explains what content is most effective on social media. Most people try social media for a few months and get no sales from it and then abandon it. However, Social media is designed to tickle … Read More

Why you need to humanise your marketing
with No Comments

People want to work with people – not a logo. Now more than ever, with the invention of things like social media and reality TV, people want to know the humans behind your business. If you are not approachable, why … Read More

1 2 3 4 5